Africa’s leading payments technology company Flutterwave, has announced Grammy Award-winning international artist, Ayodeji Balogun, popularly known as Wizkid, as its Global Brand Ambassador.
The company also announced the launch of Send, a remittance solution, aimed to increase remittance flow and uptake to the African continent. Send aims to offer customers the easiest way to send money to all parts of Africa from within the continent and the globe as well as provide Africans easy access to fund overseas bank accounts.
Commenting on the partnership, Founder and CEO of Flutterwave, Olugbenga Agboola says the choice of Wizkid was premised on his international presence and how he constantly represents Africa on the global entertainment stage. Agboola added that, as a leading technology company out of Africa, the company’s values align and it is excited to have the artist join the company and its new innovation.
Agboola said, “Wizkid’s story is that of hard work, resilience and excellence. The way he constantly represents Africa in the global entertainment stage is something we love. As a leading technology company out of Africa, our values align and we’re excited to have him join us to drive adoption for Send.
“Flutterwave and Wizkid share a common belief of showcasing the best of Africa to the world. Send by Flutterwave is the best remittance solution out there by coverage, cost of transactions and speed. Send represents our over five years of learning, relationship-building, research, and development in cross-border payments. It is also a truly African solution made in Africa by Africans and for the world.”
Flutterwave CEO further noted, “We want to create opportunities for Africans everywhere through Send. We hold our vision of creating endless possibilities in Africa close to our heart and we’re excited to work with Wizkid to drive these goals.”
Flutterwave’s Global Ambassador, Ayodeji Balogun, Wizkid, commented: “I’m excited to work with Flutterwave in bringing more Africans into the digital economy through Send. We’re building amazing technology in Africa and we’re so proud of the work every technology company is doing to positively shape our continent for future growth.
“My team and I Send a lot of money across borders every day. Using a solution developed by Africans for our daily payments needs is a thing of pride and efficiency. So, when Flutterwave reached out, it was easy to say yes.”
“For someone like me that’s always on the go, Send offers me the opportunity to keep in touch with my responsibilities across all parts of Africa. It doesn’t matter if I am in the UK and want to make a payment in South Africa, Ghana, Kenya or Nigeria—all I need to do is Send it.”
Omotayo Araoye
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